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Best Teeth Whitening Strips for a Gleaming Smile in 2025

Get pro-level teeth-whitening results without the dentist's price tag.

Article updated on 

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Written by  Amanda Capritto
Written by  Caroline Igo
Our expert, award-winning staff selects the products we cover and rigorously researches and tests our top picks. If you buy through our links, we may get a commission.
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Amanda Capritto
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Caroline Igo Editor, Sleep
Caroline Igo (she/her/hers) is a wellness editor and holds Sleep Science Coach and Stress Management certificates from the Spencer Institute. She received her bachelor's degree in creative writing from Miami University and continues to further her craft in her free time. Before joining CNET, Caroline wrote for past CNN anchor, Daryn Kagan.
Expertise Sleep | Mattress Accessories | Vitamins and Supplements | Nutrition | Personal care Credentials
  • Carl R. Greer/Andrew D. Hepburn Award for Best Nonfiction Essay (Miami University, 2020)

What to consider

Fit

Make sure the white strips fit snug on your teeth and don't touch the gums.

Coverage

Make sure the teeth whitening strips cover the majority of your teeth.

Ease of use

Whitening strips should be easy to apply.

Sensations

Those with sensitive teeth should look out for products without hydrogen peroxide.

Length of wear

Decide what length of time you're comfortable wearing white strips. Sensitive teeth should avoid prolonged wear.

Many people wish for whiter teeth, but the big bills that can come with them are less popular. Getting a brighter smile from your dentist can be expensive, and with less money to go around, you could consider going a different route. A recent CNET survey found that 93% of Americans are concerned about the rising costs of living, but that doesn't mean you necessarily have to forgo the teeth you've always wanted. At-home whitening strips can help remove surface stains and give your teeth a brighter appearance, all while costing a lot less than going the professional route.

Health comes before vanity so check with your dentist first -- especially if you have a history of enamel erosion or need dental work such as filling a cavity. You should also take precautions when using whitening strips if you have crowns, veneers or fillings, as whitening products may affect these differently.

What is the best teeth whitening strip overall?

Crest 3D Whitestrips are our pick as the best teeth whitening strips overall because our tests determined that they had the best results with the most effective active ingredients. If you have surface stains from years of tea, coffee and wine consumption, the whitening agent in Crest 3D Whitestrips can effectively whiten teeth by as much as 23 levels.

Best teeth whitening strips of 2025

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Crest 3D Whitestrips are truly a classic. They're easy to find and easy to use and I've used them many times. Each Crest 3D Whitestrips Professional Effects box contains 48 strips for 24 treatments. Wear one strip a day for 30 minutes and Crest claims that you can remove up to 14 years of stains by the end of your last treatment.  

One thing to keep in mind is that the coverage is a little less than other brands on this list. I found that the cover was OK, I just wished the strips would reach over my canines more. Despite that, Crest 3D is still my No. 1 on this list, because they're effective time and time again.

If you don’t like the feeling of whitening strips sitting on your teeth for up to 30 minutes, you can try dissolving strips, instead. Moon Dissolving Whitening Strips are applied just like any other strips but after 15 minutes, they dissolve. There’s no unnecessary waste or mess and no need to rinse. The strips are also peppermint flavored.

Moon states that in two weeks or less you can whiten your teeth up to seven shades lighter. In addition to being vegan and cruelty-free, these dissolving whitening strips are free of SLS/SLES (which can irritate skin), triclosan, parabens and artificial flavors.

Anyone who has sensitive teeth should check out Lumineux Oral Essentials. Lumineux products don't include hydrogen peroxide and instead use a combination of dead sea salt, essential oils, coconut oil and aloe vera. The fit and coverage were great, although they did slip around a bit. Lumineux products are also cruelty-free.

I tested these for three consecutive days so I can't speak to the long-term efficacy compared with other brands but Lumineux did conduct a clinical trial that concluded Crest 3D Whitestrips were no more effective than Lumineux natural whitening strips. (The study was funded in part by Lumineux, however.) Still, I think they're worth a shot for people with sensitive teeth and gums.

  • Price: $$
  • Number of pieces: 42
  • Active ingredient: Coconut oil
  • Cruelty-free: Yes
  • Results in: 3 weeks or less
  • Level of whitening: Up to 14 shades

Zimba whitening strips are affordable and effective at lightening the shade of your teeth. One pack comes with 28 strips for results in 14 days or less. Wear one strip for 30 minutes a day.

This cruelty-free brand has found a way to combat one of the negatives of whitening strips -- the strong, bitter taste. Zimba offers 10 flavors to choose from, including watermelon and spearmint. On top of that, the strips have a nonslip design that grip the teeth during each treatment.

Best Teeth Whitening Strips of 2025

Teeth Whitening Strips Number of StripsResults in...Level of whiteningPrice
Crest 3D Whitestrips 48About 24 days23 shades$30
Moon Dissolving Whitening Strips 5614 days or less7 shades$32
Lumineux Oral Essentials Whitening Strips 423 weeks or less14 shades$30
Zimba Teeth Whitening Strips 2814 days or lessNot listed$19

How we chose teeth whitening strips

I began this list of teeth whitening strips with teeth whitening products that could potentially make it into this roundup, looking at things like brand reputation, buyer reviews on Amazon and full reviews by other writers. After narrowing the lengthy list of teeth whitening strips, I started testing.

It would be impossible to test the long-term efficacy of all of these whitening strips without annihilating my enamel and gum tissue or distinguishing results with back-to-back testing on my own teeth, so I judged each product against a few criteria that I think will help you make a buying decision.

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Factors to consider when choosing teeth whitening strips

Before buying your next box of teeth whitening strips, consider these factors.

Fit

You want your strips to fully cover your teeth and not go up over your gums, which can cause gum sensitivity. Additionally, their fit should be snug. While you go about your day, waiting for it to be time to take the strips off, they should not slip and slide around your mouth.

Coverage

While whitening your molars is not necessary (since you hardly see them anyway), your teeth whitening strips should still cover a good percentage of your teeth. After you apply the strip, smile and look in the mirror. Is the strip touching all of the teeth you can see in your normal smile? If not, time to try another brand.

Ease of use

Whitening strips should be simple. Apply the product, wait a specified amount of time and take them off. If the teeth whitening strips require other steps or seem difficult to use, try another brand.

Sensations

If you have sensitive teeth or gums, look for products that will give you the least amount of sensitivity. Oftentimes, hydrogen peroxide is too strong for sensitive teeth, so try coconut oil, instead. Don’t suffer through a product if it burns your gums or hurts your teeth.

Length of wear

Most strips require at least 30 minutes of wear in order to get the best results. If you have sensitive teeth or not enough time for teeth whitening strips, look for products that don’t require much wear.

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Best teeth whitening strip FAQs

What are the most effective teeth whitening strips?

Crest 3D Whitestrips are widely considered the most effective teeth whitening strips due to their Advanced Seal Technology, which keeps them securely in place for better contact with teeth. They use a high concentration of hydrogen peroxide -- the same whitening agent used by dentists -- to remove both surface and deep stains while being enamel-safe.

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Do dentists recommend white strips?

According to the American Dental Association, it is recommended to use only over-the-counter bleaching kits with the ADA Seal of Acceptance. These include Crest White Strips.

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Should I brush before using teeth whitening strips?

You can brush before applying teeth whitening strips. Brushing and flossing before doing so will remove plaque and create a cleaner canvas. It's advised to wait 30 minutes after brushing to use whitening strips.

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Are teeth whitening strips OK for your teeth?

If you have healthy teeth and good oral health, using a reputable teeth whitening kit should be fine when used as directed. Teeth whitening products are only meant to be used occasionally and in moderation, and it's always a better idea to speak with your dentist first about finding the best option for you. Additionally, steer clear of teeth whitening strips that contain chlorine dioxide.

People who need dental work or have tooth pain should consult with their dentist to find out if teeth whitening is right for them.

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Do whitening strips work on really yellow teeth?

Over-the-counter teeth whitening products may not be powerful enough for very stained teeth. If you're looking for exceptional results for yellow teeth, consult your dentist.

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What are the negatives of teeth whitening strips?

The negatives of teeth whitening strips include possible tooth and gum sensitivity. If you use teeth whitening strips too often, it can damage your enamel, and some of the results might not be the exact shade you imagine.

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